Senator Jerry Hill Issues Statement on E-Cigarette Industry Shakeup

September 25, 2019

For Immediate Release – Office of State Senator Jerry Hill – September 25, 2019
Media Contact: Leslie Guevarra, 415-298-3404, leslie.guevarra@sen.ca.gov

Senator Jerry Hill Issues Statement on E-Cigarette Industry Shakeup

“JUUL had the opportunity to take ownership of the tobacco use epidemic they fueled among youth. Instead, they solidified their alliance with Big Tobacco today, replacing their CEO with an executive from U.S. tobacco giant Altria.

“It should be no surprise. The explosive growth of the e-cigarette industry has mirrored what we have long known to be Big Tobacco’s game plan: Get them hooked young, so they’re users until their nicotine addiction kills them.

“We have to fight Big Tobacco head on by banning all flavored tobacco products and providing enforcement agencies effective tools to go after bad actors. I look forward to introducing measures to do so when the Legislature reconvenes.”

— State Senator Jerry Hill, D-San Mateo and Santa Clara Counties